10 Productivity approaches to explore to get the work done and make time for life.
You Ain’t Gotta Go To Work, Work, Work, Work
But, as the song goes, you gotta put in the work. I love the idea of work, intellectually. It’s really interesting. We all have to do it. We (almost) all assign a lot of value in our lives to our “work product” or how we contribute to the world. Some of us “go to work” to feed our families. Some of us go to work because we’re driven to make a difference. Most of us, are striving to a little bit of both. We have crazy busy lives AND a lot of stuff (hopefully) that fills our cup outside of work. But, most weeks it feels like there is WAY (LIKE WAY) too much to get done and many of us find ourselves sitting there on Friday frustrated that our efforts fell short of our ambitions.
How In The World Do We Get It All Done?
Good. Me too. I know my purpose. I know why I work. It’s to provide for my family, make the world a better place and move us all forward. I’m working towards a goal of being financially independent, of having the ability to do what I want, when I want and with people that have meaning to me. But, man…some weeks just feel like I’m riding in a literally dumpster as it careens down the hill on fire. Does this sounds like you? If so, this question is for you. How can we do both? Do big, meaningful work AND live a rich full lives outside of work; filled with friends, family, community.
Ever Heard of Parkinson’s Law?
It’s this theory penned by a humorist named Cyril Northcote Parkinson, which essentially says “Hey dummy. There’s a reason that you get to the end of your day/week/month feeling like a failure. The work will just expand to fill up your life if you don’t have a system in place.” Parkinson’s Law was first used to explain why bureacracies get bigger, But, it’s also super helpful as a way of thinking about loads of different types of work, including PERSONAL PRODUCTIVITY.
So, if you find yourself on the struggle bus, In part, you have this asshole’s theory to thank for it. But, you also need to take a hard look in the mirror and realize that it’s on you too and not some dude from the 50’s.
Ready To Make Some Productivity Changes?
You and me both friend. A few months ago, I started a journey to casually investigate some of the things that others are doing to get more productivity out of their weeks AND I started experimenting with some of these same approaches myself. So, let’s commit to some things.
We can and will take control of our work weeks.
We WILL prioritize our lives outside of work more
We SHALL commit to understanding the difference between busy work and meaningful work.
We are committed and open to loving/respecting ourselves enough to figure out what works best for us.
And yes….we will be open to trying new shit. That chid mind is the only way to embrace these new approaches (because some will be hard).
10 Approaches to Productivity That Might Save Your Week
Okay! With the above commitments in hand, here are some solid approaches that you can use in our company, with. your team and in your personal life to end more weeks better than you started them. I’ve learned some productivity lessons the hard way from being self-employed and a business owner for nearly 20 years.
Really Understand Your Week: David Baker of Punctuation.com said it best. “There are three kinds of days in your week. “Get Shit Off Your Plate” days, “Create High Value” days and “Live in Context” Days. Know that each of these will need regular attention, but know which ones help you create the kind of momentum you need. đ
Set Reasonable Expectations/Goals: Just trust me on this one. There is mental and emotional momentum you generate when you finish things. And the opposite occurs when you end the week with a massive to do list still intact. Remember, part of this game is getting good at work so you don’t take it home and into your personal time (which is vitally important). đŻ
Prioritize “Crucial” Stuff: Remember those “Create High Value” days? Know what’s important to get done and what’s not and make the priorities just that. In our shop, we call them “crucial results”. Simply put, they are the things that fall into one of two categories: Getting them done either generates big results and momentum (ex: “If we can ship this proposal, we’ll be in the running for that major account.”) OR prevents bad things from happening (ex: “If I don’t get this product launched by Wednesday, we’re going to miss the big announcement date.”). đĽ
Time Block or Else: Listen. If you’re not protecting creative time, strategic time or deep work time, then that’s on you. Some stuff just simply requires you to unplug and stay laser focused. I practice time blocking regularly for important stuff, but I also time block banks of “nothing on the calendar” time to batch the things that roll into my view that I do need to deal with just not in the moment. Here’s a great article on time blocking for you from our friends at todoist. â˛ď¸
Try Monk Mode: Have trouble with focus? Try to be like a monk. Monk mode is a period of enhanced focus, discipline, and productivity where you eliminate as many distractions as you can and commit yourself to completing a goal. It’s good for task management, but it’s an even better life practice that can be applied to lots of things. But, you have to create the right environment. I enjoyed this productivity read from Jeroen V on Medium. It helped me better understand what monk mode is and how it’s an approach to life (and not just a productivity hack). đ§đź
Eliminate Distractions: Need to do some deep work or some focused work? Why the hell do you bring all the distractions of modern day work and life with you? That’s simply cray cray. Turn off the phone (or at least put it in do not disturb). Put do not disturb setting on you laptop. Find a distraction free place to get that work done (remember those workspaces? Way better than your home office or a coffee shop for deep work). Silence the chimes, pushes, pings, etc. Every time you pause to look, read, listen etc you throw yourself off your game and get nothing done. đŚ
Explore The Pomodoro Technique: If you are looking for a smart way to bang out a bunch of smaller tasks within a timeframe and normally have a lot of open ended tasks that could take forever if you let them, try the Pomodoro Technique. It’s an approach where you break tasks into smaller, more manageable tasks with dedicated short timeframes. Think of it like a “mini-sprint” with breaks. Here’s a good read on how to implement this. Promodor = Productivity đđžââď¸
Take Breaks: Yes. Take breaks. Pomodoro says so. đ Take a 10 minute break for every hour of focused work you put in. Change your scenery when you find yourself being unfocused or stuck (walk anyone?). Breaks also serve up a bonus…build in an automatic water bottle chugging 30-second session into your break to make sure you stay hydrated all day. For me, every time I use the bathroom, I take a 30-second pit stop at the water fountain. Non-negotiable. #HydrateorDie
Wrangle Your Meetings: Listen. I’m collaborative. I love meetings with others. I think they are super valuable for creativity/innovation. At the same time, I know people who literally don’t ever get out of their chairs b/c they are in an endless stream of meetings (that’s not right or healthy). If meetings make your list of “things that I think get in the way of me doing great work”, then do something about it. Can you cut a meeting time in half with a more focused agenda? Are there meetings that aren’t 100% critical that you be there for? Delete. Can you restructure how your team meets overall to tap into some extra “productivity” time? I bet you can. It is 100% worth examining.. Here’s a good resource on the topic (with some sobering stats). đ
Reward Yourself: When you accomplish something big, reward yourself in some small way. Maybe share a win with colleagues (we have a #winning channel in our work cooperative for people to do just that). Treat yourself to a bevvy or that break I was talking about before is a proper reward for productivity. đ
BONUS (We just couldn’t resist)! Delegate (Responsibly): In our design firm, Period Three, we used to get these awful referrals from one of our “partners”. They’d send over work to us that they had already passed on. It wasn’t a good client or a good fit for them and those referrals ended up (surprise surprise) being trash for us too. Don’t be them. If you’re going to delegate tasks (and you 100%, absolutely have to to get anything done), be a responsible delegator. This could be a whole other blog post, but here are some quick tips. đď¸
Don’t be a “drive-by delegator”: Deliver clearly communicated tasks, with specific deadlines and understood expectations for success. Don’t just “drive by” and drop some shit on a team member.
Delegate Strategically: If there are things on your plate that you’re not good at? Give them to people who are? Don’t just hand out trash to someone else. Leverage your teams skills to get more done together.
Delegate For The Right Reasons: Don’t give someone something because you don’t want to do it. Put on your big boy/girl pants and do the hard stuff too.
If you’ve made it to the bottom of this list…you have now “invested” 15 minutes of your precious time into bettering yourself and your work week. Now….go put one or more of these ideas into practice to start generating an ROI.
Want Some More Productivity Convo?
Looking for a little more? Check out this great episode on the Communal podcast where Greg and Gene dig into how we structure our weeks to avoid going insane. It’s a really good (and candid) conversation.
About The Author:
Greg Hilton is the cofounder and managing partner for SOCO, SOCO is a thriving platform and community focused on supporting creators, indie workers and entrepreneurs just like you. He’s an avid outdoorsman, creator and storyteller. He’s also been self-employed and a business owner for nearly two decades and has worked with hundreds of solos, creators and entrepreneurs to help them lead better and more meaningful lives.
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A Commentary On Time Management, Productivity and Work/Life Balance
Let’s Talk About Dishes
How do you load the dishwasher? No really? Are you a “let it pile up and I’ll tackle it all at once” kinda human or a “that dish just landed and I’m coming in hot” kinda person? Or maybe you’re the “Just what I need, when I need it” weirdo. I’m sort of obsessed with ways to get more out of myself, my day and (of course) my work. I think it’s a healthy reverence. My friends and family use “obsession” (whatevs).
If you hang around SOCO long enough, you’ll inevitably see me hovering over the dishwasher rearranging mugs and glasses and bowls in the eternal search for the “optimized wash”
ps: In case you were wondering, there’s a scientifically-backed approach to doing it well – thank you American Cleaning Institute. đ
pss: Yes. Hannah Lee and I are working on a team member handbook on how to optimize dishwashing as one of our core values. đđž
What The Hell Are You Talking About, Greg?
Well friend. Washing dishes is a corollary for your work (or your life or both):
It’s a daily routine (for most of us)
It can feel never ending (you run it and 10 minutes later they’re baaaaack!)
If you don’t tend to them, they pile up and can create a lot of stress and not just for you (don’t believe me? Read this).
They suck! Like, who raises their hand for dishes??? But, you just have to do it (kind of like work for most of us).
And finally…there are a like hundred different ways to getting them done!
So, Why Are You Creating Dishwasher Distress?
Here goes. The actual dishes are ALL THE THINGS IN YOUR LIFE. đĽ
Your work commitments. Your social relationships. Your family needs. Your personal time. Your mom (that you haven’t called back in weeks). If you need to spend time on it, then it’s a “dish”. And you need to take care of each one (eventually). But every bloody week, the dishes pile up and you can never seem to get around to all of them.
What needs to go in right now? What can wait? Are the plates more important than the mugs? Do some need to be washed by hand because they are delicate or breakable? How many minutes should I spend standing over this sink before I go postal (I can’t be the only one)?
My point is this. It’s all gotta get done. So, the real question is what’s important to you and how do you handle things when when the “shit” piles up?
6 Things We Can Learn About “Balance” From Dishes
There’s Always Dirty Work: We all want to do the high value work that’s strategic and high value. But, you’re fooling yourself if you think you can avoid the dirty work all the time. In fact, sometimes leadership is more about showing than telling. So, lead by example and get your hands dirty. đ§ź
Take Pleasure In Small Wins/Steps/Efforts: Struggling with an overwhelming task? Start small. Wash a dish. And then another. And then another. Small wins can have a profound impact on your well-being. Take baby steps towards your goal and before you know it…”the dishes are done man…”. đ
Find Purpose In All Things: Washing dishes, taking out the trash, cleaning out your inbox, decluttering your workspace, reviewing your spending…whatever the mundane task…it does serve a purpose. Assign value to the outcome and transcend the monotony of the task. For me (at home), washing the dishes is one way that I say “I love you” to my partner. I wash the dishes (at night mostly) so that when she wakes up, she’ll come into a clean(er) kitchen. That reduces her stress and that’s a good thing. đŞđ˝
Know Your Priorities: Know When Something Is A Priority (And When It Isn’t). We can’t get it all done. Stop trying. Really. So, life is really about choosing where to invest your time and in what. Take a hard look at where you spend your time and what efforts will help you create the most momentum. Those small tasks can consume your day, but ask yourself if they’re moving the needle or not. If they aren’t, maybe the dishes can wait another day. đŻ
Reward Yourself: Listen. Carrots always work better than sticks. So, if you have to get through some hard stuff (or a hard day/week), know it’s going to suck and set aside some time to reward yourself with something related to emotional, mental or physical wellness. Hard = A Reward. Listen…there’s a reason people plan their vacations in advance. đď¸
Ask For Help: Sometimes, life can get overwhelming. Being entrepreneurial sometimes feels like you’re the “capitan”, the first mate and everyone else on the deck of the ship. Know when to ask for help and Surround yourself with people who can offer emotional support, practical help, and guidance when needed. đ
Looking for a little more?
Check out this great episode on the Communal podcast where Greg and Gene answer listener questions on work/life balance, leadership and remaining your authentic self. It’s a good one.
About The Author:
Greg Hilton is the cofounder and managing partner for SOCO, SOCO is a thriving platform and community focused on supporting creators, indie workers and entrepreneurs just like you. He’s an avid outdoorsman, creator and storyteller.
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Back when I first married my wife Kat, we LOVED to travel and explore the outdoors. We’d go all over the southeast in search of good trails. One fall, we decided to hike from Amicalola Falls (straight) up to the southern terminus of the Appalachian Trail on Springer Mountain in North Georgia. It’s an epic hike with a memorable visual finish at the start of the storied Appalachian Trail. It’s also a bloody slog and almost all uphill.
Don’t Think. Just Start.
I was anxious to get out there and on the trail and being a confident 30-something, didn’t really do much by way of planning. Kat trusted me, so we got up early, headed to Amicalola and without much fanfare, hit the trail with a small backpack, “enough” water and some snacks to get us through the hike. I wasn’t really worried. It was a pretty straight shot and we had a lot of experience hiking. Also. There’s this wonderful “hike in” hostel up there that is a fantastic mid-way point. They have food, snacks, water and a place to rest should you need it.
When Your Plan Goes To Shit
The “straight” hike was straight alright. Straight up. A brisk pace turned to a snails crawl. We passed the Inn on the way up and stopped in to say hello. We didn’t resupply because we thought we’d do it on the way back down. 5 hours into our hike, we reached the terminus. We celebrated with a few photos and started the trek back down.
That’s when things got worse. We were running low on water and had burned through our provisions. We also took a wrong turn near the top (and our navigation app didn’t work up on the mountain) so by the time we got back on track, our 15 mile hike was looking more like 19.0 miles. Kat was exhausted. I was fatigued.
Then things got a lot worse. We were desperately trying to reach the hike inn hostel and arrived ready to fall over. Trouble was…they had closed up early that day and the placed was locked up. So, we were out of food, running low on water (and light) and still had another terrible 5 miles to go. That was the longest 5 miles of our relationship. Kat was feeling terrible and nearly collapsed a couple of times. The only way we made it down the mountain was by playing word association games to distract ourselves from the hunger, thirst and fatigue.
We laugh about it now, but that 18 miles in 1 day hiking experience tested our relationship and our will/perseverance. And the worst part about it is that it all could have been avoided.
This IS The Entrepreneurial Journey (but, does it have to be?)
I feel like that hike is symbolic of life (and the entrepreneurial journey) in a lot of ways. We’re all scrambling to create opportunities, take risks with social or financial rewards and balance all the elements of our work and lives. Like everything else, we all:
Have lofty, ambitious goals
Feel eternally under-resourced, while being eternally optimistic
Are gritting/willing our way through things
Experience constant obstacles
Have to come up with creative problem solving
Did you have lofty ambitions for this year? Were your sights set on big things? Did you hit the ground running? Charging up the mountain only to run out of water halfway up?
5 Painful Lessons I Learned
If you’re starting a new journey or evaluating the one that you’re on, I humbly submit some suggestions for your consideration based on our “wonderful” experience.
Plan Ahead 𠕋 You can’t ever predict everything that can happen on a journey like this, but you prepare and plan for contingencies. The more you can de-risk a situation, the more likely it is that you’ll achieve success. Where are we going? What’s the journey along the way look like really? What do we need to pack (the right people, enough financial resources, tools that will help make the job easier, etc).
Get a Freaking Map đşď¸ – Listen. It’s just stupid to launch into something big without a good map (read: clear game plan) for where you’re going, what stops along the way you can make along the way (read: milestones) and what alternatives you can take to reach the summit (read: backup plans).
Pack The Essentials đ° – Knowing what really matters and focusing on those things can be the difference between achieving your goals and bailing with miles left to go. As Greg McKeown espouses in “Essentialism”, learn to quickly discern the trivial many from the vital few tasks that will help you achieve success.
Check In Often â – Stuff goes wrong. And I’ve never hit a goal that I wasn’t tracking and monitoring. Have some good KPIs that are meaningful. Check in often with those KPIs, your team and yourself.
Correct Your Course 𧠖 Don’t be too proud, confident or stubborn to acknowledge when things are going off course. As Tyson said: “everyone has a plan until they get punched in the mouth.”
About The Author:
Greg Hilton is the cofounder and managing partner for SOCO, SOCO is a thriving platform and community focused on supporting creators, indie workers and entrepreneurs just like you. He’s an avid outdoorsman, creator and storyteller.
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Shannon FranklinKat Swartz + Bre SpauldingKassy Alia RayKaleigh CoxJada WillisHelen JohnsonStarlitt MillerFiona MartinDawn Dawson-HouseBianca SheltonAmy Johnson Ely(Some of) the women of impact in the SOCO Community
Introducing Some Badasses
Weâre all surrounded by talented women in our lives. It just so happens that weâre super extra fortunate to be a part of a co-operative work community that is chock full of badass female creators, innovators and community builders. They wear many hats. They take on a bunch of responsibilities. And they do amazing work. So this post is for them.
We want to celebrate their spirit, tell their stories and amplify their voices this month. While we are fortunate to have many, many female members in our communityâŚtoo many to list here. But these are just some of the folks doing big, cool or interesting things worth noting. Our challenge to youâŚread their stories, connect with them, follow them. They have causes you can support, skills and knowledge you can hire and stories worth sharing. When women thrive…we all thrive.
PS: There are 12 actuallyâŚwe couldnât help ourselves. đ
Amy Johnson Ely
Amy is the Executive Director for The Palmetto Cycling Coalition whose mission is to make South Carolina bicycle and pedestrian friendly, by improving safety through better access and education, to promote healthy lifestyles and livable and economically viable communities. Amy is a huge advocate for bicycle and pedestrian friendly communities and livable communities; activating stakeholders, citizens and evangelists alike.
Bianca Shelton
Bianca is an entrepreneur, wife, mom and a pizza and Prosecco enthusiast. Her favorite meal is brunch (check out her podcast Books, Brunch and Babes), a lover of all books (she still buys actual books), a branding photoshoot pro (check out her company, the Crawford Austin Agency) and a travel snob.
Dawn Dawson House
Dawn is fighting to preserve, celebrate and elevate African American cultural heritage in South Carolina and beyond. As the Executive Director of the WeGOJA Foundation, Dawn leverages her 20+ years as a tourism professional, storyteller and convener to document, preserve and activate African American heritage in South Carolina. Their wildly popular and award-winning GreenBook of SC provided one of the first of its kind travel guide to SC African American cultural sites. (a co-operative project with SOCO members).
Fiona Martin
Fiona is a competitive triathlete, founder of the worker-owned digital marketing agency FGM Internet Marketing, and an environmental activist. When sheâs not designing digital campaigns for companies and causes she believes in, sheâs competing at the highest level in triathlons around the world (competing in the ITU World Championships for Team USA). Fiona is a vocal advocate for the environment, sustainable development and equitable access for marginalized persons and cultures.
Helen Johnson
Founder and creative director of digital powerhouse HLJ Creative, Helen Johnson is passionate about combining eye-catching design with data-driven marketing strategies to create brands and websites that make the right impression, accomplish your goals, and lead to long-term growth. Sheâs an entrepreneur and a super mom. Sheâs seeing incredible growth and is evolving her teamâs capabilities to serve the needs of a new generation of clients.
Jada Willis
A high energy and highly impactful coach, consultant and thought leader in organizational culture, talent attraction & retention and leadershipâŚJada built and sold her first company in late 2022 and is now working on empowering CEOs to build incredible cultures and companies with several new ventures in the works.
Kaleigh Cox
Freelancer turned creative executive. Kaleigh Cox had a successful career as a freelance copywriter before she met fellow SOCO member Robert Gilbert in the early days of DxTEL. The two joined forces a few years ago and havenât looked back. DxTEL is a fast growing managed services and platform company serving the rural broadband/telecom industry. Kaleigh has built a reputation as a savvy storyteller and influencer in the space. When sheâs not evangelizing for access for everyone, sheâs all about faith, family and community.
Kassy Alia Ray
After losing her police officer husband in the line of duty, Kassy was moved to take action and founded Serve & Connect with the mission to help police and citizens work together as one community; Serve & Connect works to heal the relationships between police and the communities they serve and by doing so, creating a future where police and citizens work together as one community.
Katherine Swartz and Bre Spaulding
This dynamic duo is transforming entrepreneurial education and building the next generation of student entrepreneurs at USC through the McNair Institute for Entrepreneurialism and Free Enterprise. Katherine has been transforming nonprofits and shaping the next generation for 20+ years. “Bre” is one of Soda City’s most dynamic young leaders. Working with stakeholders from across the university, the McNair team successfully launched USCâs first ever minor in Entrepreneurship.
Shannon Franklin
Shannon is the Cofounder and COO of Consciously, a creative agency serving the needs of conscious brands including Akimbo (altMBA), B Lab, Black Wealth Data Center, and Planned Parenthood. Consciously builds purpose-driven, inclusive marketing platforms that help companies nourish their business ecosystem. In addition to being a mompreneur and a brand builder, Shannon has launched a life coaching business.
Starlitt Miller
Starlitt Miller is blending a creative background with technology and data with her new startup Transity. In 2022, Starlitt graduated from Visible Hands, a high tech accelerator focused on investing in and lifting up underrepresented founders. Sheâs a vocal and active member of the Cola startup scene and the most recent Entrepreneur in Residence at the Richland Library.
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Weâre roughly halfway through the year. And if youâve avoided breaking out in a cold sweat because time is flying by, then this is a great time to step back and refocus on your work.
Itâs easy to lose sight of goals we established way back in January. And a lot can happen in the span of those months. Maybe you took time off to care for a loved one. Or to take care of yourself.
But before you return and dive into the work, take a moment to refocus on whatâs important to you so you can thrive for the remainder of the year.
Take Stock of Everything Youâve Accomplished
Okay, before you dive in to work on refocusing, letâs talk about what youâve accomplished. So often, we only look at whatâs in front of us on our to-do list or calendar. And that can lead to feelings of how weâre falling short.
But to appreciate where we are, we must look at the good things weâve done. And odds are, youâve accomplished so much more than you realize. You just havenât thought about it.
Think back over the last few months and write down the things youâre most proud of, whether itâs work or personal.
Maybe itâs a project you just knocked out of the park.
Or youâve met a fitness or mental health goal. Whatever is important to you, put it on the list.
Identify When Youâve Done Your Best Work
If you feel like youâre in a rut with your productivity or focus, think back to times when youâve done excellent work.
What were the conditions that helped you focus and be most productive?
Maybe you had an established schedule or were surrounded by people who encouraged and challenged you.
Identify how you were able to focus and work on re-creating those parameters in your current work setup.
Review Your Organization Methods
When youâre struggling to focus, organization methods are often a culprit. And even if you have a sound system for tracking projects and client requests, those tactics can fall by the wayside when youâre distracted.
Examine your organization process and see what needs to be tweaked or re-implemented to help stay focused on whatâs in front of you.
Establish Short-Term and Long-Term Priorities
When searching for how to refocus, you can grab at straws and focus on the wrong things.
Instead, you gravitate towards tasks that make you feel good, like cleaning out your inbox or spending a lot of time responding to emails.
To avoid this trap, write out critical tasks or work you need to get done.
Prioritize them. Put them on your calendar (or wherever you track your work) and honor that list, as your life depends on it.
Drown out all other noise and save it for later. Those emails will still be in your inbox if you let them stay there till the end of the day.
Some âbusy workâ is essential. But a large part of finding your focus is knowing what to focus on at the right time.
We All Struggle with Focusing
Every business owner, freelancer, and employee struggles to maintain focus. Competing life priorities, outside influences, and many other issues can take our minds off work for long periods.
Remember to give yourself grace. Losing focus is part of being a normal human being. Whatâs important is you identify the cause and do what you can to find your focus and continue doing great work.
For most of us, telling someone we canât do something just feels awkward. We think weâre letting them down. Or weâre giving up an opportunity for ourselves.Â
But the truth is, saying âno,â can be one of the most liberating things youâll do. And itâs especially true for those who run their own businesses. If youâre not saying no once in a while, youâll find yourself burnt out, working late nights, and answering emails after hours.
Not good at setting boundaries for yourself and your work? We’ll help you get started.
We spoke with Fiona Martin, whoâs owned marketing co-operative FGM Internet Marketing LLC for 10 years. She has a lot of experience as a solopreneur. And sheâs very good at setting boundaries. We wanted to get her insight.Â
Setting Boundaries Starts with Yourself
Fiona said she has firm working days and hours. And she sticks to them.
âI do not work on weekends, and I usually shut down at 3:00 pm on weekdays,â Fiona said. âI credit my last âproper jobâ at VisitScotland in Edinburgh, and my managers, for not expecting us to work late or on the weekends.â
Fiona said she avoids checking emails at night or on the weekends.
Creating working hours will help you separate yourself from work. And honestly, who only checks one email when they sign-in on the weekends?
Is It Really Urgent?
According to Fiona, you need to understand whatâs urgent and what is truly urgent.
âI work very hard in not getting caught up in urgency because honestly, as a digital marketer, Iâm not saving lives here. The work will always be there, whether you speed up and get it done at 7:00 pm on a Tuesday or whether you take a moment and complete it in the next few days,â Fiona said.
Fiona noted urgency could also lead to poor work quality.
âThe urgency, I find, also leads to shoddy work. Itâs worth approaching your projects with a clear mind, and pushing for speed does not always promote that.â
Itâs easy to get caught up in solving an issue immediately. So before responding to an email, or jumping on a project late at night, take a step back and see if the problem is truly urgent.
Create Boundaries with Clients
Setting boundaries with yourself is one thing. But how do you create boundaries with clients? Fiona says it starts at the beginning of the relationship.
âI include a âRules of Engagementâ page in our first contract. In it, I outline our standard working hours, preferred methods of communication, and behaviors that are unacceptable like racism, sexism, or ageism,â she said.
Fiona outlines working conditions and how she prefers to communicate with clients.
âI also tend to ask my clients to schedule a time for a call. Everyone is busy, and I want to give my clients my undivided attention, so you wonât find me taking client calls in the car or while Iâm grocery shopping. In order to guarantee you have my attention, we need to plan a 30 or 60-minute phone call that works with everyoneâs schedule,â Fiona noted.
If youâre spending time responding to unexpected calls, or texts, youâre giving up the thing most precious to a business owner: time.
So, what if you set boundaries with clients who arenât very happy about them?
Then itâs probably a sign they arenât the right fit for you.
Most clients will respect your guidelines and adhere to them. And if theyâre not it may be time to re-evaluate your relationship.
Maintaining Your Boundaries
You can write down and create all the boundaries you want, but they donât mean much if you donât enforce them.
Fiona said if she begins to violate boundaries sheâs created for herself, it causes her to step back and see whatâs going on in her work life.
âIâve found that boundaries are useless if you donât follow them yourself, so I donât often violate my own boundaries. If I do, it gives me a sense of unease because ultimately, Iâm disrespecting myself, and I have to take a moment to reassess what Iâm doing and course correct.â
If clients arenât respecting boundaries, including your core values, itâs crucial to stand by what you say.
âFor work hours and methods of communication, I simply donât respond. If a client wants a response, they use the methods clearly outlined. Reinforcing other boundaries like not tolerating racism is usually done with conversation, and Iâve had to terminate contracts over those types of issues, too,â Fiona said.
Your Boundaries are Valid
Creating and maintaining boundaries isnât easy. But itâs essential for everyone, especially those on a self-employment journey. Fiona said the process begins with self-discovery.
âThe key is really to understand what sorts of behavior are acceptable and unacceptable to you,â Fiona emphasized. âYour own boundaries are valid and donât need outside validation from others. If you have a client that doesnât accept your boundaries, maybe they shouldnât be a client.â
And Fiona noted itâs hard when youâre starting out, trying to land clients, to make boundaries a priority. But in her opinion, itâs not worth the money or mental toll to keep a client who doesnât respect your boundaries.
Communicate Your Values
Defining your values begins with a bit of self-discovery. Â
âItâs important to understand your own boundaries first. What do you want your work-life to look like in a very specific way? This part was the hardest for me,â she said.
Take time to write out what you want your business to look like. For example, when are your working hours? How do you want clients to communicate with you? And what are unacceptable behaviors you wonât tolerate?
Fiona said itâs critical to communicate your values to clients and colleagues. Itâs like a store posting its hours on the door. Those are their boundaries. So you should do the same, even if you donât have a physical door.
Along with her contract, Fiona includes a Rules of Engagement document which outlines how FGM Internet Marketing communicates, their working hours, and expected turnaround times.
Over time, your boundaries will likely change based on circumstances in your life. And thatâs okay.
âBut the hardest part for me was figuring out those boundaries and defining them. And they will likely change every year as you accumulate new experiences, good and bad,â Fiona said.
For your productivity and health, boundaries are essential. And while they may seem prohibitive, you may find that youâll do better work for clients you love by setting the proper parameters.Â
